Comprehensive brand identity with custom logo, strategic colour palette, and optimised conversion funnels that reflect Amy's expertise and energy.
Client
Amy Roach
Year
2025
Website
The Challenge
Amy Roach approached TDS Australia with a self-made Go High Level website that wasn't reflecting her expertise as a breathwork and ADHD coach.
We delivered a complete brand transformation that authentically represents her vibrant personality and connects with her target audience.
Before
Self-made templated Go High Level website lacking professional polish, cohesive branding, and effective conversion elements.
After
Comprehensive brand identity with custom logo, strategic color palette, and optimized conversion funnels that reflect Amy’s expertise and energy.
Brand Identity
We created a warm, bright, and energetic brand identity using a carefully curated pastel palette of complementary colors that are soft on the eyes while maintaining vibrancy and approachability.
Brand Identity
- Custom logo design
- Strategic color palette
- Typography system
- Brand guidelines
Website Design
- Complete site architecture
- Responsive design
- User experience optimization
- Mobile-first approach
Marketing Materials
- Lead magnet PDF design
- Email sequence templates
- Social media assets
- Brand consistency guides
Conversion Optimization
- Strategic funnel design
- Landing page optimization
- Call-to-action placement
- User journey mapping
The Transformation
From a DIY template to a professional brand that authentically represents Amy's expertise and connects with her ideal clients.
Brand Cohesion
Unified visual identity across all touchpoints
Professional Presence
Elevated brand perception and credibility
Target Alignment
Design that resonates with ADHD and breathwork clients
Conversion Ready
Optimized funnels and lead generation systems




