Meet Jess Tran Tavitian, the visionary co-founder and design director at TDS Australia, where artistry meets innovation in a symphony of visual brilliance. Hailing from the vibrant streets of Saigon, Jess embarked on a creative odyssey that took her from the Land of the Rising Sun to the sun-kissed shores of Sydney, carving a path adorned with design excellence.

Intriguingly, Jess’ design saga began in the heart of Japan, where she adorned the halls of Ritsumeikan Asia Pacific University in Beppu, unfurling her artistic wings under the auspices of a scholarship. Armed with a Bachelor of Social Science, she ventured into the bustling concrete jungle of Tokyo, crafting digital tapestries at Septeni Crossgate, a beacon of advertising prowess. However, the call of family drew her to the shores of Sydney, where she immersed herself in the art of Graphic Design at Billy Blue College, a journey that culminated in the attainment of a Bachelor of Communication Design.

Jess’ design voyage through Sydney’s corporate landscape honed her skills, paving the way for a rendezvous with destiny in 2017 when fate intertwined her path with Victor Tavitian’s. Together, they orchestrated the birth of Tokyo Design Studio (TDS Australia), a design sanctuary where creativity knows no bounds.

At the core of Jess’ design philosophy lies a quest for excellence, a hunger for finely executed visual marvels that transcend the ordinary. Her discerning eye captures the essence of design trends while cherishing the elegance of Japanese logo and poster design, the timeless allure of Helvetica, and the artistry of custom fonts. A connoisseur of colour palettes and typefaces, Jess stands as a stalwart guardian of brand design, weaving brand guidelines into visual symphonies that resonate with harmony.

In Jess Tran Tavitian, TDS Australia finds not just a design director but a custodian of aesthetic finesse, a luminary guiding the studio towards new horizons of visual storytelling.